If you’re serious about your denim, then you’re most likely familiar with the famous White Oak plant from Greensboro, NC – who began producing denim back in 1905. At one point, the Cone Mills Corporation was the largest producer of denim in the world. Although the plant faced some extremely tough times, the demand for “selvage” denim allowed the vintage Draper looms to once again spin in 2012. The trend has become so popular that one of the most respected labels today has recently partnered with the classic denim producer.
Copenhagen’s Norse Projects has unveiled premium jeans made from White Oak Cone Denim in three fits; regular, slim, and tapered. Aficionados will definitely enjoy the fact that these 100% cotton jeans feature redline selvage, button-fly construction, 13.75 oz indigo twill fabric, and were made in the USA.
The jeans are available now at the Norse Projects website for $236. Check out the images below and get your billing information ready.






[…] A pair of denim is always a must-have for man and woman. In fact, the demand for “selvage” denim prompted the White Oak plant in Greensboro, NC to spin its loom once again. It became so popular that Norse Project, one of the most respected labels today, collaborated with the classic denim producer to come up with the Norse Project x White Oak Cone Denim. […]