Need Supply Co. Spring 2012 Lookbook

Richmond, Virginia-based Need Supply Co. has released this beautifully curated lookbook showcasing the range of products they’ll be stocking for Spring 2012. Shot at the University of Richmond, this lookbook very much has an ivy feel, but without the stodginess of pointedly vintage aesthetics. One of our favorite stores, the lookbook reads like a who’s who of American & international labels: Warriors of Radness, Gant Rugger, Wings + Horns, Rag & Bone and Persol (it really just goes on & on). Check out the complete lookbook below, & head over to Need Supply Co. to get your closet stocked for spring.

Photography: Kimberly Frost

Production Team: Gabriel Ricioppo, Krystle Kemp, Ali Breslin, Devon Cussen, Eric Wolinsky, Will Godwin, and Duy Nguyen