Advertising firm Wieden + Kennedy has dug deep (very deep) into their archives to assemble a collection of three of the first national broadcast spots for a little footwear company called Nike. Revolutionary at the time, the commercials are almost comical in terms of the outdated ‘technology’ they tout as being key to Nike’s footwear. Still, you can’t knock them that much, since these commercials launched an athletic wear dynasty.
Erik Adler is the Editorial Director for Alpha Brand Media. An avid cyclist, when he's not working he can be found restoring vintage bikes for his collection. Proud Estonian. Not so proud Ticats fan.